For sweepstakes and social casinos

Sweepstakes casino clippinggrow where you're legal

Paid channels are closing on sweeps. TikTok bans it outright and Meta allows it only by rare per-market authorisation. We grow your players through compliant creator clips geo-mapped to the states where your model is permitted.

Proven at scale
18B+

short-form views delivered across the gambling and social brands we distribute for.

Sweeps creator network
62,900+
verified creators in our distribution network
Legal-state distribution
100%
of clips reviewed for legal-state compliance and responsible gambling
Blended CPM
Custom
Blended CPM vs paid where it’s even allowed
Total views
3B+
Total short-form views across campaigns
Trusted by the brands you know
StakeRollbitHighRollerMonkey TiltCaliente MXAviatorBC.GAMEYolo247StakeRollbitHighRollerMonkey TiltCaliente MXAviatorBC.GAMEYolo247
The clipping model, covered by Forbes Read the 2026 feature →
The quick answer

What a sweepstakes casino clipping agency actually does

It takes a sweepstakes or social casino's content, streams, big wins, promos and new-game drops, and turns them into short vertical clips distributed through a creator network, geo-mapped to the states where the model is permitted. Because paid platforms now restrict or ban sweeps, this is how these brands acquire players organically and compliantly.

Rhys McKay, Founder of Casino Clipping Agency
Rhys McKay
Founder · Casino Clipping Agency
18B+views
The sweeps problem

Great free-to-play product. Paid growth that keeps closing off.

The dual-currency model works, but the channels that used to fill it are being banned, geo-limited, and lawyered out from under you.

A phone showing an advertising campaign rejected
Bannedoutright

The platforms that scaled you are shutting the door

TikTok bans sweepstakes and social-casino ads with no operator exception. Meta runs them only by rare per-market authorisation. The TikTok ban alone removes your single biggest paid channel overnight.

A display showing most US states greyed out and only a few still lit
11states out

The legal map is shrinking

Roughly 11 states have banned or are banning the dual-currency model, with 27 or more pending. Every month the states where you can actually market gets smaller.

A stack of legal letters with an official seal and a gavel
100+ C&D letters

Compliance risk is now existential

Attorneys general have sent 100+ cease-and-desist letters since 2024 and the pace is accelerating. One wrongly-targeted campaign in a banned state can trigger a filing.

Where paid ads can't run and the legal map keeps shifting, one channel still reaches players where you're actually allowed to operate. Organic clips, geo-fenced to your legal states.

Organic clips, geo-fenced to where you’re legal.
How it works

From your brand to players in 72 hours.

Four steps, geo-fenced to the states where you’re legally cleared to operate.

Day 0
onboardingUpload tray with a rising arrow — onboarding

Onboard your brands

Bring one brand or your whole portfolio. Send streams, big-win moments and product content and we build the clip pipeline around your growth goals.

24-48 hours
first clipsVideo clip with a compliance shield — clip and review

We clip, geo-map and review

Platform-native clips are cut and each one goes through legal-state geo-mapping and responsible-play review before anything posts.

72 hours
full distributionConnected network spheres — creator distribution

62,900+ creators distribute

Your clips go out across TikTok, Reels, Shorts, X, Kick and Twitch, pushed only into the states you're legally cleared to reach.

Live and legal-state fenced
trackingDashboard with a rising chart and coin — tracking

Track signups and redemptions

Views, signups and redemptions on a live dashboard you own and keep, always fenced to your legal states.

Live in 72 hours. Every clip stays compliant as the legal map keeps changing.
Who we work with

Built for sweepstakes and social casinos

If you run a free-to-play, dual-currency brand — or supply one — we’re the compliant, legal-state distribution layer behind it.

Sweepstakes casino coin icon

Sweepstakes casinos

Flagship sweeps brands. Big wins, new-game drops and promos clipped and distributed to your legal states.

Social casino slot icon

Social casinos

Pure free-to-play social casinos growing installs and daily players through native clips that can't be bought on paid anymore.

Promotional sweeps campaign icon

Promotional-sweeps brands

Consumer brands running sweeps promotions, reaching real entrants where paid channels restrict or ban the category.

Game and content provider icon

Game and content providers

Studios supplying sweeps and social casinos. Get your titles in front of players on launch day.

Multi-brand sweeps operator icon

Multi-brand sweeps operators

One distribution layer across your whole free-to-play portfolio, tracked per brand.

Real-money casino crossover icon

Also run a real-money casino?

We cover that on a dedicated page.

See casino clipping

Run a sweeps model that isn’t listed? We map coverage to your stack on a call →

Source material

What we turn into clips

Your brand is already producing this content. Every source feeds one engine and comes back as a month of clips, geo-fenced to your legal states.

Casino Clipping Agency50 clips/hr
Live streams and VODs
Live streams and VODs
sweeps stream clips
Big wins and redemptions
Big wins and redemptions
big-win clips
New-game drops
New-game drops
new-game clips
Promos and coin drops
Promos and coin drops
promo & coin clips
Creators and ambassadors
Creators and ambassadors
creator clips
Giveaways and events
Giveaways and events
giveaway clips

One hour of stream, wins or promos becomes up to 50 platform-native clips, formatted per platform, geo-mapped to your legal states and ready to post for weeks.

We turn your brand's long-form streams, big-win moments, promos and new-game drops into short-form clips for TikTok, Instagram Reels and YouTube Shorts. One hour of stream becomes up to 50 platform-native clips that keep acquiring players long after the stream ends. Every clip is cut, captioned and formatted for the specific feed it goes to, geo-mapped and reviewed so it only reaches the states where your model is permitted. Done for you, start to finish.

Every clip is cut, captioned and formatted for the feed it’s posted to — big wins, coin drops, new-game launches and creator campaigns included — then geo-mapped and reviewed so it only reaches the states where your model is permitted. It’s a done-for-you social casino short-form marketing layer built to grow sign-ups and redemptions, without adding to your team’s workload.

Compliance-first

Legality isn't a footnote here. It's the product.

One clip in a banned state is an attorney-general problem — not just a bad ad. So every clip is geo-mapped, framed and reviewed before it ever goes live.

US map with a location pin — legal-state distribution

Legal-state distribution

Every clip is geo-fenced to the states where your model is currently permitted and re-mapped as the legal map changes.

Dual-currency promotional coin — no purchase necessary

No purchase necessary, always

Dual-currency, promotional framing on every clip. Never presented as real-money gambling.

Responsible social gameplay shield

Responsible social gameplay

Age-gating, responsible-play messaging and disclosures aligned to the Social Gaming Leadership Alliance code of conduct.

Legality current as of July 2026. We map distribution to where each brand's model is permitted. We don't offer legal advice. You own your legal determinations.

Clipping vs the alternatives

Three ways to grow a sweepstakes casino brand.

Here's how each one performs now that paid platforms are restricting sweeps.

Sweeps ClippingWINS 6 / 6
Reach
Casino clippingThousands of creator accounts at once
Paid adsOne geo-blocked account
Affiliate listingsOnly where a listing site ranks you
Sweeps allowed?
Casino clippingOrganic and geo-fenced to your legal states
Paid adsMostly banned on TikTok and restricted on Meta to rare authorisations
Affiliate listingsYou don't control the placement
Legal-state control
Casino clippingPer-clip geo-fencing to permitted states
Paid adsBlunt network-level geo if allowed at all
Affiliate listingsGeo is affiliate-dependent
Cost model
Casino clippingCustom CPM on real views
Paid adsExpensive where it runs
Affiliate listingsRev-share on their terms
Compliance
Casino clippingEvery clip reviewed before posting
Paid adsPlatform-gated and can pause overnight
Affiliate listingsCompliance sits with the affiliate
Speed
Casino clippingFirst clips live in 24-72 hours
Paid adsStuck in ad review
Affiliate listingsSlow to scale

Read the full breakdown: Clipping vs paid ads →  ·  Clipping vs influencer marketing →

This is how sweeps & social brands grow where ads can’t run.
Book a growth call
Free 20-min call No contracts You only scale what works
Proof, not promises

Real brands. Real verified views.

Delivered across the same organic feeds sweeps ads are now banned from.

Views delivered in campaign window
Casino brandViews in campaign window
StakeTop campaign
1.8B+
Rollbit
1.1B+
BC.Game
248M+
High Roller
116M+
Monkey Tilt
111M+
Caliente MX
92M+
Aviator
61M+
Yolo247
40M+
18B+ views delivered for casino and iGaming brands total.

Campaign-window view totals from live dashboards. Brand names are the operators we clipped for.

What the brands actually say

Clutch★★★★★5.0

We aimed for at least 10 million views within a month, and they hit the mark by the end of the third week. We were impressed by how professional and goal-oriented they were.

NM Nexus MediaSocial media manager · talent agency

We got all the attention we needed on our highest-production YouTube series ‘The Marketers’ — now our most popular videos of all time.

Adobe AcrobatFortune 500 company

Lumina handled our short-form distribution end to end — consistent organic reach, zero friction, and results we could actually track.

Wispr FlowAI product
Pricing

What sweepstakes casino clipping actually costs

You pay a custom CPM, cost per 1,000 verified views, not a flat package. Sweepstakes and social programmes run $5,000 to $200,000+, scoped per brand or per state footprint, depending on platforms, legal-state coverage and volume.

Pay for real reach

Custom CPM on verified views. No bots, no flat upload packages.

$5K to $200K+

Scales from a single launch to always-on enterprise distribution.

No lock-in

Clips launch in 24-72 hours and keep compounding after the campaign ends.

Move the slider — your budget
$10,000
$5K$200K+
Clipping · custom CPM mapped on the call2.5M–4.0M

The same budget delivers roughly 8.5x the reach through clipping compared to paid social where it's even allowed. For most sweeps brands paid is banned outright, so clips are the only channel that scales at all.

Illustrative estimator · sweeps & social CPM benchmarks as of July 2026 · not a rate card
Distributed across
Get your exact price — book a free call
Brands this reach model has delivered for
Stake OKX Aviator Caliente MX High Roller

No packages, no lock-in — just the reach your budget really buys. See the full cost breakdown → Sweepstakes brands run the same engine: here is what a clipping campaign covers.

FAQ

Sweeps clipping, answered

Questions sweepstakes and social-casino operators ask most. Free-to-play brands run a close cousin of this — social casino clipping.

A sweepstakes casino clipping agency takes a sweeps or social casino's content, streams, big wins, promos and new-game drops, and turns them into short vertical clips distributed through a creator network, geo-mapped to the states where the dual-currency model is permitted. Because paid platforms restrict or ban sweeps, this is how these brands acquire players organically.

We geo-fence every clip to the states where your model is currently permitted and re-map distribution as the legal map changes. Roughly a dozen states have banned or are banning the dual-currency model. We keep your clips out of those states. You own the final legal determination and we map coverage to it.

Sweepstakes and social casinos are free-to-play, dual-currency products under no-purchase-necessary rules, so they're not real-money gambling. Every clip is framed as promotional content, never as betting, and distributed only where the model is permitted. We don't offer legal advice. We align distribution to your legal-state determinations.

TikTok bans sweepstakes and social-casino ads outright with no operator exception. Meta allows them only by rare per-market authorisation. That removes the biggest paid channels overnight. Organic creator clips aren't ads. There's no ad system to trigger and no policy to fail, which is why clipping still reaches players where paid can't.

Yes. Pure free-to-play social casinos, sweepstakes casinos, promotional-sweeps brands and the studios that supply them all use us. Social casino clipping grows installs and daily players the same way sweeps clipping grows entrants, one distribution layer tracked per brand.

A custom CPM. You pay for real, tracked views, not a retainer. Programmes run from five figures to $200K+ depending on view targets, brands, platforms and your legal-state footprint. Well below the $15-40 CPM paid social costs where it's even allowed.

After a growth call we brief the network the same day. First clips are usually live within 24-48 hours and full distribution is inside 72. No approval queues because there are no ads to certify.

Legal-state coverage isn't set once. It's maintained. As states change the rules, we update each brand's geo-fence and redirect distribution accordingly. Every clip carries responsible-social-play messaging and age-gating aligned to the SGLA code of conduct.

We distribute across TikTok, Instagram Reels, YouTube Shorts, X, Kick and Twitch, and clip streamer VODs from Kick and Twitch, always pushed only into the states where your model is permitted.

Ready to grow players in the states you’re legal in?

Book a call and we’ll map your brand into a month of tracked, legal-state clips — first ones live in 72 hours.

Book a growth call
Free 20-min call No contracts You only scale what works
Let’s map your legal states

Ready to grow players in the states where you're legal?

Book a call and we'll map your brand into a month of tracked, legal-state clips. First ones live in 72 hours.

Book a growth call
& more
Free 20-min call No contracts You only scale what works
A US map of the states where your sweeps model is permitted, distributed as short-form clips 18B+ views Legal-state mapped 24-72 hours to live